Web Design Fonts: How to Choose a Shortlist
Choose fonts with the content people will actually read. A short heading can suit a distinctive typeface, while a long guide or form needs readable text at smaller sizes. Compare a few candidates using the same layout and copy.
Try three useful directions
Test a neutral sans serif for instructions and controls, a serif where an editorial tone suits longer copy, and a system font option if you want a straightforward fallback. Use the same headings, paragraphs and form labels in each version so you can see what changes.
Check the practical details
Review weights, punctuation, numerals and the languages you need. Verify the web licence and check how many files the site would load. Test whether the fallback fits the same layout and whether text moves when the chosen font loads.
Choose a small set and test it
Give headings, body text and labels clear roles. Test the shortlist on a narrow phone, in bright light and with enlarged text. If two choices work equally well, pick the one your team can use and maintain most easily.
