Killer ways to promote Youtube Videos
Do you have a youtube channel and wonder how you can increase views on Youtube? If your answer is yes, here’s how you can learn how to promote Youtube videos.
The fact is, it doesn’t matter how much time you put into creating your videos if you are not promoting or marketing them, the majority won’t see your work of your target audience.
Youtube video promotion is an art that anyone can learn, the tips below are tested, proven and work for videos of almost any niche.
The title of your video is a major deciding factor between them being widely viewed and shared across the internet or not viewed at all.
You could use a keyword researcher to find what people are searching for and then create a pleasant and relevant SEO title around that.
- Keep them short and sweet
- Make it attention-grabbing
- Include keywords or phrases at the beginning of the title
- Use emotional trigger words
- Use power words
- Capitalise your headline title
Youtube videos show up in 70% of the top 100 google search results. Think of youtube videos like any other piece of content that needs to be optimised in terms of keywords and tags.
Just like SEO for your website content, don’t keyword stuff. Use keywords or phrases when they make sense, not only for the sake of using them.
Unlike the 500 character limit, one of the biggest mistakes that can hinge the growth of your youtube promotion is an incorrect usage tag. Tagging in Youtube works differently than it does in a blog post. Use a unique, branded tag, as well as your brand name, so that your videos are shown in your other related videos. Use the main keywords as the video tag, but remember the tags are used to further the organic ranking of your videos.
Share videos on social media
If you are a video blogger, you should have some social media properties for your youtube channel. This allows you to create a community outside of youtube and direct traffic to other popular social media platforms such as Facebook, Twitter and Instagram. Make it easy for people to find what they’re looking for, leverage the power of social media to reach the right audience.
By sharing each video, you create 10 – 15 times with eight months after being published, use hashtags also when sharing so that others can easily discover them.
Embed Youtube on your website
Some of the best places to promote your Youtube channel are beyond the platform itself. Video content is proven to improve conversion rates and lower bounce rates on your site. If you want visitors to stick around and read your product page or blog post longer – embed a video. Any opportunity you have to funnel your onsite or social traffic to youtube is a plus.
In a day and age where we are spending up to six hours per day consuming video, we need to create and share appealing content.
If you want to stand out on youtube, you need to take advantage of as many promotional tactics as possible.