Rotary Instruments Ltd


Rotary Instruments Ltd is a young proactive company distributing the Swiss manufactured Edenta range of precision dental instruments which meet the highest quality standards of design and quality within the industry. 

Rotary portfolio Mobile

Objective.


Rotary Instruments came to Blue Whale Media in need of an eCommerce website that promotes their highly specialist dental instruments. The website needed to be tone appropriate, whilst still being engaging for visitors. The site needed to work as a full functioning eCommerce complete with several features. Rotary also wanted their specialist products to rank well within Google search results.

Approach.


Blue Whale Media began by deciding on a house style for the website. We felt that a limited palette consisting of mainly white, silver, and black emulated a clinical aesthetic and was appropriate for the eCommerce. We included professional, high quality images along with custom built graphics to ensure the website was still engaging for users. The eCommerce features of the website such as a basket, checkout and other e-shop features were tailored to Rotary Instrument’s specific needs. In order to help web surfers trying to find Rotary Instrument’s specialist equipment and improve site visits, our In house content and SEO team optimised the pages included by using SEO techniques such as keyword density management.

Results.


The end result for Rotary Instruments is an eCommerce that functions fantastically. Shoppers can browse the products available and make purchases with ease, the CMS itself is uncomplicated so updating stock, corresponding with customers and any other function Rotary Instruments may need from the site can be achieved with ease. The house style along with the custom graphics create an engaging but professional visual style for the company which is a must for any website dealing with medical/dental equipment. On top of this, we boosted the company’s online presence through our bespoke on page SEO service. If you would like to experience our work first hand, give Rotary Instrument’s page a visit.

Key Elements Of The Site.


responsive-design

Responsive Design

on-page-seo

On Page SEO

custom-graphics

Custom graphics

ecommerce-icon

Ecommerce

user-friendly-CMS

User Friendly CMS

Objective.


Rotary Instruments came to Blue Whale Media in need of an eCommerce website that promotes their highly specialist dental instruments. The website needed to be tone appropriate, whilst still being engaging for visitors. The site needed to work as a full functioning eCommerce complete with several features. Rotary also wanted their specialist products to rank well within Google search results.

Approach.


Blue Whale Media began by deciding on a house style for the website. We felt that a limited palette consisting of mainly white, silver, and black emulated a clinical aesthetic and was appropriate for the eCommerce. We included professional, high quality images along with custom built graphics to ensure the website was still engaging for users. The eCommerce features of the website such as a basket, checkout and other e-shop features were tailored to Rotary Instrument’s specific needs. In order to help web surfers trying to find Rotary Instrument’s specialist equipment and improve site visits, our In house content and SEO team optimised the pages included by using SEO techniques such as keyword density management.

Results.


The end result for Rotary Instruments is an eCommerce that functions fantastically. Shoppers can browse the products available and make purchases with ease, the CMS itself is uncomplicated so updating stock, corresponding with customers and any other function Rotary Instruments may need from the site can be achieved with ease. The house style along with the custom graphics create an engaging but professional visual style for the company which is a must for any website dealing with medical/dental equipment. On top of this, we boosted the company’s online presence through our bespoke on page SEO service. If you would like to experience our work first hand, give Rotary Instrument’s page a visit.

Key Elements Of The Site.


responsive-design

Responsive Design

on-page-seo

On Page SEO

custom-graphics

Custom graphics

ecommerce-icon

Ecommerce

user-friendly-CMS

User Friendly

View The Website. Or Contact Us.
rotary-instments
Rotary Instruments Ltd