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HLD Talent

brochurepremium

HLD is proud to present an ever-growing roster of talent, spanning tv personalities, digital influencers and TikTok stars. The talent agency was established in 2019, and since then, the team have connected brands with influencers from a range of industries, including fashion, makeup and reality tv.

What we did.
At Blue Whale Media, our team was tasked with a redesign for HLD Management, we had originally designed their previous website, but they came back to us for a fresh and unique design to better target their audience. The HLD team wanted a very simple and easy to use website that made the user experience as easy as possible, allowing them to get from A to B efficiently.

Adding pop-up sections for the about us page and contact us page increases the user interaction and keeps to the idea of a simple site as it only has a few pages. Our Graphics team introduced new graphics to the website following the HLD brand style guide to pull through the brand’s visuals. The newer design is unique to other talent agencies within the industry; the colours also now allow the brand to be recognised easily.

To enhance interactivity, we have included hover and page animations which again should help with the overall user experience. We also included a custom post type for projects and talent, which will help with the search and filter for the talent page, as well as a WP Query to pull in projects. This will enable the client to add talent pages without breaking the site’s styling easily and automatically populate the place for them. The new HLD website is also responsive; this helps gain customers no matter what device they are using as the site is accessible to them on any screen size. Having a responsive design also helps to improve the company’s SEO because of its accessibility.

Category: brochurepremium

Launch Date: 25.05.22