Benefits of Regular Website Maintenance

So you’ve hired the best web design London agency and put in months of work to launch your business website. Congrats! All you need to do now is to keep your website updated with fresh, new content on a regular basis and carry out regular maintenance. If you haven’t hired someone for regular website maintenance, consider doing it right away. 

The Internet isn’t a safe place. So, it helps to keep your website up to date with the latest security updates to guard against any unfortunate incidents including hacks, malware attacks and virus attacks. Your web design London agency would be happy to create a custom maintenance schedule for you. Here are some benefits of regular website maintenance.

Offer Better User Experience

User experience is the crux of high traffic, engagement and conversions. The software that powers your website must be updated on a regular basis. These updates include security fixes, newer features and functions that help your website run smoothly. Every time there’s an update to Internet browsers (like Chrome and Firefox), or a new web development technology is released, plugin developers update the software (at Blue Whale Media, we power our websites with WordPress). So updating your website’s software (CMS) will help provide the perfect user experience to your visitors.

Grow Your Traffic

A website is no longer an investment that you launch and forget. You must give your visitors reason to come back to your website for more. Update your website by publishing new content on a regular basis. This is the easiest way to stay fresh and relevant in the eyes of your audience as well as search engines.

Enhance Website Security

Thousands of websites are hacked every day. If hacked, your website’s control rests with cyber criminals who can use your domain name for nefarious activities or they may lace your site with malicious code to infect visitors’ devices. Either way, it’s not good for your business as you end up looking in bad light. Regular website updates is the easiest way to keep your website secure and protected from hackers. You could do the updates in house or sign up with a web design London agency.

Save Money

Prevention is better than cure. Why? Because a cure costs much more than prevention! What if something goes wrong out of the blue, your website is hacked or goes offline abruptly? Not only will this make your company look bad, but it will cost you a lot to get it fixed. Regular website maintenance is the easiest way to keep out unnecessary and expensive bills away. Get in touch with Blue Whale Media today for a custom website maintenance plan.

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