Cherisse Amusa – 2021 Half-Year Review
When it comes to building a website for a client, you’ve got to factor in the type of visuals that will work for their company and the overall design. Whether that visual is a video, images or custom graphics, it has to work cohesively with the website’s purpose.
As part of the Half-Year Review at Blue Whale Media, our videography team are currently in the process of creating a video that will fit onto a website that has already been built by our website team. Cherisse Amusa’s website showcases her services perfectly and is extremely inviting to her clients; with this in mind, our video production team hopes to replicate that in the video, which is to be included on the website’s homepage.
Current trends show that video consumption has never been higher and the value it provides to your business cannot be overstated. Here’s why you should include a video on your website homepage:
Visual experience
Watching a short video about the services of a brand or company can be easier to digest and provide as much information by communicating to the viewer through more aesthetic means. The enhanced user interaction, as well as the capabilities of features like HD, streaming and animation, indicate that the potential of video content is an endless way of getting a message out to your customers or clients.
Creates Trust
Videos send signals that show how customers or clients believe in your product or service. Even when a video is not watched, there is a subconscious trust signal being established between your brand and the viewer. This is why having a video on your website is a great way to create emotions that triggers people to contact you.
Statistics on Internet Video Consumption
- Internet video consumption has grown on average by 32% annually between 2013 and 2018. Consumption is expected to grow continually within the next few years.
- Currently, YouTube has over 2 billion monthly active users across the world
- 85% of internet users within the U.S. consume content through online video
- In 2021, the average person watch online videos for 100 minutes every day, an increase from 84 minutes in 2020
- Internet videos will comprise more than 82% of total consumer internet traffic by 2022
Biggest Changes to the Cherisse Amusa Website
Cherisse Amusa’s new website showcases many new features, including an engaging design throughout to keep users intrigued and wanting to learn more about her and the services she offers. We also added a bespoke booking system that is built-in using a plugin, which will help users to book a session with Cherisse with ease and with no complications.
Features of the new website:
- Full Screen
- Social Media
- Sticky Navigation
- Cart Functionality
The advantages of using videos within your homepage should now ring true. A video is the present; it’s the future too. And as the age-old saying goes – If a picture is worth a thousand words, a video is worth much more. If you’re looking for a video production team to encompass what you do as a brand, why not get in touch with Blue Whale Media today?
