Top Reasons To Choose A Responsive Web Design

With the stratospheric rise in the use of mobile devices, you’d be doing yourself a massive disservice if your website is not designed to respond and adjust to mobile and other devices.

Responsive web design is an approach of web development that we at Blue Whale Media use at every opportunity. Businesses face a tremendous amount of competitive pressure when it comes to web design and choosing the right web design service in Chester.

Here are a few reasons why you should tackle a responsive web design.

Mobile Usage Is on The Rise

As more and more people have started using smartphones, brands need to focus on buildings responsive web designs to increase traffic. Studies show that as of 2016, mobile users have overtaken desktop browsing. The growing number of users using different devices means it is vital for companies that rely on their online presence and responsive web design Chester.

Better user experience

At Blue Whale Media, we create websites that are responsive, which tend to load faster on all devices. No one wants to do business with a company or business that is unprofessional. Responsive web design offers a much better user experience and can help convince people to give your company a chance. Web-users feel valued if you make an effort to improve their experience with your company and use responsive web design Chester.

Social Media Increases Website Traffic

People consume a lot of content these days due to the presence of social media platforms such as Facebook, YouTube and Twitter. People are now sharing content daily, which means that you need to make sure that the viewing experience on your phone is excellent. With responsive web design Chester, you will be able to improve your social media strategy leading to more engagement.

Responsive Sites Improve SEO Ratings

Google recommends responsive web design for mobile websites. Websites will perform better in search rankings if they provide a better user experience and are mobile-friendly.

The Google algorithm works completely differently for mobile phones. The Google ranking of your mobile website would differ from your desktop, so it is important that your web design Chester is responsive as well for good performance in SEO.

Decreased bounce rates

No-one likes a high bounce rate; it tells Google that your page perhaps isn’t as relevant as it could be at solving your user’s needs. 61% of mobile users say they will leave a website immediately if they cannot find what they are looking for. Responsive web design Chester has just as big a part to play in a user’s experience of your website. Also, if your content is great but difficult to digest on mobile devices, then users will become frustrated and leave in search of a better answer to their questions.

With so many advantages to offer, it is crucial to choose a responsive web design to enhance user engagement and interaction. You could potentially be losing out on online customers actively looking for services or products. Responsive website design is an integral part of any modern web strategy—and it should be part of yours, too.