Christmas Email Marketing Ideas for 2022
With the whirlwind of craziness that we call Christmas being out of the way, it is important to reflect on our digital marketing strategies and how we can improve for next time! Planning ahead of time is a great way to ensure you’re keeping your marketing stays on track. So why not start super early and take a read of some of our email marketing ideas for Christmas 2022…
Set your working hours
Creating an email graphic to share with your audience to let them know what office hours you will be working over Christmas is vital. This allows you to have some breathing room over the holidays and it gives your customers plenty of warning that you may not be active on certain days. As Christmas is a hectic time it’s easy to forget that some businesses are run by actual people. So this is a great way to create a gentle reminder to your customers that you are human too.
Specify Delivery Dates
People buy presents for a special day. Hence, it is crucial to have those orders delivered by this certain date. This is why it can be a good idea to specify to your customers about a cut off date for getting gifts in time for Christmas. Post offices and delivery teams are extremely busy this time of year which is why it is important to put those dates in place to avoid disappointment. You will be saving yourself a lot of time and effort by avoiding these customers complaining about their late delivery and asking where their items are.
Show your gratitude/Congratulate customers on Christmas
Tis’ the season for showing gratitude so why not give thanks and wish your customers a happy holiday season. You could even add your own personalised touch by adding in a video or image of your employees wishing others a Merry Christmas. After all, our businesses wouldn’t exist without the people who support us!