How to create organic Instagram engagement

How to create organic Instagram engagement

In this day and age, it can be hard to remember that engagement doesn’t just have to come from your purse or wallet. It can be driven organically through different techniques and marketing strategies. But don’t worry, we know it can be overwhelming that’s why we’re going to break down different social media marketing strategies to help you grow your engagement without costing a pretty penny.



Lights, Camera, ACTION!

We are all extremely busy with our campaigns and planning and forget that people love to see the process! From start to finish your audience wants to see how you got there. So why not use this to your advantage? Whether it’s your concept planning or a time-lapse of you creating something cool, post it! Give your followers a sneak peek into the day to day workings of your business.


Ask The Audience

Polls, polls and more polls… User interactivity is the key! Get your audience involved in your social media campaigns and ask them questions. Not only will this keep them on your page but it also encourages them to share their thoughts and opinions. People love to share what they think which is why including a simple question in your posts is a great simple way to get people talking. Incorporating polls into your social media platforms encourage user interactivity.


Become the Master

People will be interested in your industry and how you got there so why not share some information with others? Turn your bullet point list into a fun step by step guide infographic.

An educational or inspirational video where you can not only showcase your knowledge but can help your customers will also help to build their confidence and trust towards your business. Showing people that you are an expert in your specific industry is a great way to display professionalism in your sector and to gain respect from others.


Reduce, reuse and recycle

We all love to save the environment, so why not save yourself some time? We produce quality content regularly and it should be reshared! Post some throwbacks on your social media to show people how far you have come on your journey. We should be reflecting on our work all the time to show people how we are still learning and growing. Plus, we all love to save a bit of time. You already have content from the past and it would be a shame if your new followers never get to see it.
So now you know that there are plenty of ways to generate content for growth through your social media content. Some which will save you time and money in the long run. Who doesn’t love that…
Want to know more marketing tips and tricks? Check out our other blogs at Blue Whale Media.