Skip to content
close
  • Inside Blue WhaleBlue Whale Media
    • About Us
    • AwardsAwards
    • Testimonials
    • TrainingTraining
    • EventsEvents
    • CharityCharity
    • Vacancies
    • Blog
  • Web ServicesWeb Services
    • Web Design
    • Audit
    • Hosting
    • Ecommerce
    • Development
  • ProductionProduction
    • Video Production
    • Live Shoots
    • Animation
    • Aerial Imagery
    • Photography
    • Social Media
  • MarketingMarketing
    • Marketing
    • SEO
    • Pay Per Click
    • Social Media
    • Email Marketing
  • ContentContent
    • Website Content
    • Blogging
    • Press Release
    • Product Descriptions
  • PortfoliosPortfolios
    • Website
    • Content
    • Branding
    • Marketing
  • Contact UsContact Us
  • ConsultationConsultation
  • EmailEmail
  • TelephoneTelephone
close
  • Inside Blue WhaleBlue Whale Media
    • About Us
    • AwardsAwards
    • Testimonials
    • TrainingTraining
    • EventsEvents
    • CharityCharity
    • Vacancies
    • Blog
  • Web ServicesWeb Services
    • Web Design
    • Audit
    • Hosting
    • Ecommerce
    • Development
  • ProductionProduction
    • Video Production
    • Live Shoots
    • Animation
    • Aerial Imagery
    • Photography
    • Social Media
  • MarketingMarketing
    • Marketing
    • SEO
    • Pay Per Click
    • Social Media
    • Email Marketing
  • ContentContent
    • Website Content
    • Blogging
    • Press Release
    • Product Descriptions
  • PortfoliosPortfolios
    • Website
    • Content
    • Branding
    • Marketing
  • Contact UsContact Us
  • ConsultationConsultation
  • EmailEmail
  • TelephoneTelephone
Call us Email us
Blue Whale Media Logo
  • Inside Blue WhaleBlue Whale Media
    • About Us
    • AwardsAwards
    • Testimonials
    • TrainingTraining
    • EventsEvents
    • CharityCharity
    • Vacancies
    • Blog
  • Web ServicesWeb Services
    • Web Design
    • Audit
    • Hosting
    • Ecommerce
    • Development
  • ProductionProduction
    • Video Production
    • Live Shoots
    • Animation
    • Aerial Imagery
    • Photography
    • Social Media
  • MarketingMarketing
    • Marketing
    • SEO
    • Pay Per Click
    • Social Media
    • Email Marketing
  • ContentContent
    • Website Content
    • Blogging
    • Press Release
    • Product Descriptions
  • PortfoliosPortfolios
    • Website
    • Content
    • Branding
    • Marketing
  • Contact UsContact Us
  • ConsultationConsultation
  • EmailEmail
  • TelephoneTelephone
Menu
Blue Whale Media Ltd
  • Inside Blue WhaleBlue Whale Media
    • About Us
    • AwardsAwards
    • Testimonials
    • TrainingTraining
    • EventsEvents
    • CharityCharity
    • Vacancies
    • Blog
  • Web ServicesWeb Services
    • Web Design
    • Audit
    • Hosting
    • Ecommerce
    • Development
  • ProductionProduction
    • Video Production
    • Live Shoots
    • Animation
    • Aerial Imagery
    • Photography
    • Social Media
  • MarketingMarketing
    • Marketing
    • SEO
    • Pay Per Click
    • Social Media
    • Email Marketing
  • ContentContent
    • Website Content
    • Blogging
    • Press Release
    • Product Descriptions
  • PortfoliosPortfolios
    • Website
    • Content
    • Branding
    • Marketing
  • Contact UsContact Us
  • ConsultationConsultation
  • EmailEmail
  • TelephoneTelephone
Close Menu
How to rank your website with location landing pages for local SEO

How To Rank Your Website With Location Landing Pages

A landing page with system engine optimization (SEO) effects increases high ranking, sales and brand development. Initially, we know that ranking a website with locational landing pages depended mainly on our business address’s many suggestions. With advancements in technology, we can optimize local landing pages with SEO techniques that allow ranking on SERPs. 

Here, we have compiled eight techniques to rank your location landing pages with the best SEO in Manchester. 

Don’t Use Subdomains

Make sure to follow this particular technique before using any other ways to optimize your website landing page. It is imperative to design landing pages in your domain to increase rankings on search engine results pages. 

It would be unwise to use third service providers to bring out your landing page. When you do so, it degrades your credibility and lowers your possibility of a good ranking. Many other service providers use their sub-domain to promote themselves, a setback for your website SEO. 

The way to improvise landing pages for your website ranking is by using your domain name. You can also allow landing page designs on your website. You might be required to pay extra charges to landing page designers, but it is worth it. 

Choosing Explicit or Implicit searches

Explicit searches mean you need to search for results indicating your location specifically. We know that explicit searches give organic results focusing on local landing pages. It allows users to find a lot of information about the service or products they are searching for within an area. 

On the other hand, with implicit searches, you get the results even though there is no mention of the location. Google or other search engine sites provide you with products from your area location or search-related history. 

For example:

  • “best bank services in London” (explicit search)
  • “best bank services” (implicit search)

We believe that agencies or companies should work on landing pages that lead to creative contents both in organic and local results. 

Prioritize Site Structure and Sequence

We understand that a site effectively structured with locational landing pages perform highly on SERPs. It becomes simple for users and search engine sites to find your product or service if many facilities are categorized accordingly. 

You can improve your URL to different landing pages. We recommend that businesses create URLs mentioning their geographical location and title tags as well. 

However, companies should be aware of specific technical considerations regarding the use of URLs. Including your main keywords can elevate SEO landing pages and more traffic. Please keep it simple and avoid overuse of the keywords. URLs without white spaces and words separated with hyphen makes users get more clarity. Also, it is helpful to maintain progression using lowercase keywords. 

Use Meta Descriptions 

Meta descriptions or meta tags are found below the URL or title page. The inclusion of your location with descriptions, schema markup or meta tags increases the chances of ranking. We suggest that you use your power keywords with the place and the service or product additionally.

The whole concept of optimizing landing pages or content is to be visible to search engine systems. When we connect the URL area, it helps search engine sites recognize the geographical place.

We know that with personalized area descriptions, Google or Bing need not include descriptions for your site. Your site gets the advantage to appear exceptional without the search engines sites recommending the descriptions. 

Also, applying schema markup to your website address encourages ranking.

Improve Content

Your website ranking also depends immensely on managing good website content. 

We believe taking these into considerations promote your site SEO:

  • Use target keywords for headings and add success stories. Do not ignore long-tail keywords as well.
  • Include LSI keywords
  • Add links to lead visitors or attract potential customers if you have other relatable content. 
  • Employ Call to Actions (CTAs) for requests
  • Do a thorough research and know your customers’ requirements. 
  • Reply to comments
  • Use SSL (HTTPS) on all pages. It keeps your site secure, which builds users’ trust

However, writing contents concerning a specific location is quite a task. The problematic situation arises when you have to write about businesses running in many different areas. It is imperative to do enough background research about users or customers to know about their needs. In that way, you can provide details accordingly on your pages. You can also include links that direct to relatable content with a different location. 

Give attention to Comments. 

Reviews or comments can boost or fail your website SEO ranking depending on your responses and keeping updated. When you fail to respond to a series of statements, it weakens business value and user’s trust. Good reviews and comments from a specific place targeting geographical content increase ranking and area traffic.

Use Relevant Videos and Images 

Videos and Images are attention-grabbing tools good for optimizing SEO landing pages. We trust that videos and images inclusive of a filename, ALT text or schema markups allow SEO and better website ranking. 

We suggest you use original videos and pictures that connect to your content. Using images or videos that emphasize your business, service, product, and location boosts SERPs ranking. 

Optimize Internal Links

Internal linking is the method of using links within your domain. Internal links act as a bridge between different city sub-directories to your location area. The more you use links with accuracy and detail, the more search engine sites identify your business and lead to ranking. 

We advise you to include links in your homepage, sidebar and footer directing to your landing page. Also, add links in your content or article using your main keywords or related phrases. 

With proper use and application of the above techniques, you improve your website SEO landing pages. Once you manage SEO landing pages, your website gains more traffic and then rank highly on SERPs. It would help you best if you keep your website up-to-date and current for a user-friendly experience.

Call us

Call

01925 205 035
Email us

Email

[email protected]
Book a Zoom consultation

Zoom

Book a consultation today.

Client Support

Locations

Policies

Careers

Company Reg: 15890531

GDPR Data Protection Act: A8639602

By continuing to browse our site, you agree to the use of our cookies.
OK
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
SAVE & ACCEPT