Integrated AIR Filtration.
The Integrated AIR Filtration Ltd team has over 50 years of experience behind them, with clients all around the world –including industry-leading multinational corporations through to small independent businesses
What We Did.
Our website design team created a new website for Integrated AIR Filtration, it is the sister website to Integrated AIR, therefore we have utilised the same colour scheme. This is to ensure cohesiveness across both websites and ensure that we showcase their brand identity successfully. The design we have used for the website links to their sister site design to strengthen company branding. Our team has also included hover and page animations throughout the website to enhance engagement from the web visitors. For the functionality of the website, we have used a custom-coded single blog page, product page and product archive page, which enables a better use of the website for both the client and their potential customers. We have also enhanced the navigation of the website by including a filter system for the products added to the website. The use of a WP Query helps to populate single blogs on the archive page, enabling IntegratedAIR Filtration to keep a bank of blogs visible to website visitors.
The new website for Integrated Filteration is the perfect solution for the company to really make a strong online presence. We have made many changes to the site but the most standout features have included the design links to their sister website to keep an overall cohesive look throughout both companies. We have maintained the same colour scheme throughout the website to create a professional and sleek looking design. By including a filter system for the products, makes the website easy to navigate so the user can find exactly what they’re looking for more efficiently. To help the user reduce the amount of time needed finding what they’re looking for helps to reduce the bounce rate of the website leading to a higher conversion rate. We included hover andpage animations throughout the website to promote user interactivity which will result in a more engaging user experience. Moving forward, this will help the company keep customers engaged and therefore follow up in successful leads.