The Indian Senior Citizens Centre is a Voluntary organisation which provides culturally sensitive Day Resource Services for Indian Older People of city-wide Manchester, Trafford, Stockport, Bury and Salford.
What We Did.
Our team at Blue Whale Media created a new website for ISCC, it has a new bold design with a vibrant colour scheme. The colour scheme matches the existing logo, which will increase their overall brand awareness and this helped us create cohesion throughout the website.
Our in-house content team has re-written the content throughout the website and increased the brand image of the company. We have ensured to include the key information of the services they provide, but the content has been optimised for search engines to enable them to rank highly on Google and other search engines.
In terms of the functionality of the website, our team have included a bespoke contact form that enables web visitors to easily get in touch with ISCC for their services. We also added hover animations on the circle images throughout the website pages, this is to make the website more engaging to web visitors. The page headers we have included on each page throughout the website include a nice fade-in for the text and image boxes.
The new website for ISCC is the perfect solution for the company to really establish their brand identity. There have been many changes to the website. However, the most exciting features include the hover animation on the circle images. This is a fun way to introduce user interactivity throughout the website. We have also included a “Contact Form” on the website which allows the user to fill in their details without any confusion about what information is necessary. We wanted to keep the user engaged throughout the website which is why we decided to include additional features to improve the UX such as page headers that have a gentle fade when displaying the title and the menu hover box. Both of these features promote better convenience of the operation of the website. Moving forward, this will help the company keep customers engaged and therefore follow up in successful leads.