How businesses can use slack to improve team communication

Modern Technology We Use: Slack

Nowadays, the growth of messaging apps has superseded everyone’s expectations. For better business communication messaging, apps work like fuel for the growth of businesses.

At Blue Whale Media, we use Slack because our team can stay connected no matter where. This is probably the main reason why businesses are harnessing the power of messaging apps such as Slack.

Here’s why we use Slack at Blue Whale Media:

What is Slack?

Slack is an app for Mobile and Desktop that can replace email to help your team to work together seamlessly. It’s designed to support how people naturally work together so that you can collaborate with people online as efficiently as face-to-face.

Slack is essentially a chat room for your whole company, designed to replace email as a communication and sharing method. Your communications are in channels for group discussions and allow private messages to share information, files, and more all in one place.

Where is Slack available?

To get the most out of Slack, you can install the mobile app on iOS or Android and the desktop app on Mac or Windows. If you don’t download the apps, you’ll be limited to accessing Slack through a browser window.

Teams & Workspaces

Slack allows businesses, communities, and other organisations to create a private, dedicated workspace. It has a simple sign-up process; you’ll invite your team to join and start getting work done right away. You’re likely to need just one workspace that is organised through public and private channels to meet all your needs.

Company-Wide and Private Messaging

Slack messaging is grouped into channels and direct messages to organise conversations that might otherwise be scattered across emails or in-person meetings. Public channels are open to all members and cover everything from different marketing opinions to random discussions and streams of memes. Slack also has private channels to break down large teams and have sensitive or private conversations with relevant team members. Having an app that allows direct messaging between team members means there can be one-off communications or keep a regular channel of communication.


Integration with third-party services is one of Slack’s most powerful features. Meaning you can use some of your favorite apps right within Slack – so you don’t have to keep switching tabs. Some of Slack’s major integrations include:

  • Google Drive
  • Dropbox
  • Heroku
  • Github

How much does Slack cost?

Slack is free – mostly. The free version allows you to browse and search your team’s 10,000 most recent messages, and you’ll be limited to 5GB of file storage and ten apps or custom integrations. Currently, there are three pricing tiers available: Free, Standard £5.25 a month billed monthly, and Plus £9.75 a month billed monthly.

Is Slack the right tool for my team?

Slack can replace email, text messaging, and instant messaging for your team, but it can keep all those communication styles together in one app. With both desktop and mobile versions, your team can collaborate and coordinate their work no matter where.

To stay ahead in the competition, businesses are increasingly employing new technologies to touch base with colleagues and customers.

Messaging Apps like Slack and others have become the preferred medium of communication for businesses.