Stats that Confirm You Can’t Ignore Social Media Marketing Any More

Social media marketing is a must for every business these days. Whether you sell flowers, own designer boutiques or have an ecommerce store, online presence matters. As social media marketing Warrington experts, we can tell you why almost everyone is so excited about being mentioned on social platforms, be it Facebook or Twitter or LinkedIn. Many businesses simply want people to ‘Like’ their photos and videos.

Obviously business follows as the next step. Are you still not sure how social media can help your business grow? Have you been trying to ignore social media marketing strategies? Statistics the world over are emphasising the growing use of the Internet and various social media channels. Here are some stats to help you make up your mind.

The World is onto Social Media

Around 3 billion Internet users (nearly 45% of the world’s population) are on at least one social platform. About 2.1 billion people already have social media accounts of which 1.7 billion people have active social media accounts. This shows the importance of having a presence on social media to reach out to people. If we consider the demographics, 89% of the population in the age group 18-29 years, 82% of the population in the age group 30-49 and 65% of the population in the age group 50-65 years use some form of social media every day. These figures mean a lot for any business marketing plan.

Most Popular Social Channels

As professional social media marketing Warrington experts, we can tell you about the different social media that are ruling the Internet. Facebook is obviously high on the Internet users’ list with 1.55 billion monthly active users. On an average, users spend 42 minutes on Facebook every day. Twitter has about 316 million monthly active users who spend 17 minutes on an average on this network each day. Pinterest has more than 100 million active users and gets 21 minutes of time on an average from its users. Instagram has 400 million monthly active users and the numbers seem to be growing. Like Pinterest, Instagram too gets about 21 minutes from users on a daily basis. Other social networks like Google+, Reddit, LinkedIn and Tumblr too have their fair share of active users. Our social media marketing Warrington team is here to help you put your business on the social media map. Contact Blue Whale Media today on 01925 552 050 for a free consultation.

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