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Learn more about website design in Wigan

Website design trends to watch out for in 2020

2020 is now in full flow and with a new year comes new website design trends. Think about the websites that have stood out to you. Why?

Is it because they are user-friendly or have an appealing layout?

In today’s vast online world, a fantastic user-friendly experience and creative website design aren’t just nice extra things to have; they are expected and necessary for running az successful website.

Here are a few trends that will make a significant impact in the web design world this year:

Rotating animations

The rotating animation trend is new and interactive for users. This web design trend leaves users curious for more because every time you refresh the homepage, you’ll see a new and innovative brand animation. Fun surprises like this leave users with a unique experience on your website every time they visit.

Dynamic, responsive landing pages

The use of dynamic, responsive landing pages can keep users engaged with simple moving animation. This is nearly impossible with a static web page, by adding responsive designs to a website you can add interactivity and keep users engaged for longer. The use of an animated page is an excellent example of user experience that can make a boring landing page dynamic.

Abstract shapes

Another trend people love os the use of abstract shapes; this gives an extra element of intrigue for the user. You could do anything with shapes or graphics on the webpage in order to keep users engaged.

Adding more depth

A website that has varying colours and a ‘3D’ looking element can give a website a complex appearance. Designs that appear to be 3-dimensional are visually more appealing and will sometimes lead users to the next step of the sales process. Some of the most common techniques to create more depth to a website include using two tones of colour and deep shadows.

Interactive and responsive designs

The incorporation of user interactivity has become increasingly popular. Consumers are spending more time on websites that utilise responsive features that encourage users to interact with the design. This year more websites are likely to feature responsive designs trends that showcase a visual design but also keep users on the website longer while enhancing brand awareness.

Designs with colour gradients

Gradients have now become more popular among web designers when searching for new inspiration. People typically only spend a few seconds or minutes on websites and catching their attention with colours that stand out is essential.

Attention-grabbing titles

Users seem to have less and less time to spend on websites. For this reason, designers are adopting large and bold titles throughout websites to capture the attention of the audience. By demonstrating an alliance of font sizes throughout the homepage design along with images and videos, companies can showcase their brand well.

Now is the time to act smart and see where our website stands in the market. Emerging trends keep changing in terms of functionality and sustainability.

With the above website design trends, you should be able to make the best possible changes to enhance the user experience of your website.

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