Tips for an SEO friendly blog post

As with all writing blog posts, this requires skill. To keep your reader interested, you should think about the structure of your piece and write appealing blogs.

If people understand and like an article, they will be much more inclined to link, share and tweet about it. Intern more engagement will increase your ranking on search engines such as Google.

Start with these tips of how best to write an SEO friendly blog post:

Essential writing tips for useful blog posts

Your blog post has to be a good piece of writing! When starting a new blog post, many bloggers just start writing, typing whatever comes into their heads. This may work for some people who have natural writing talents; others may need some help. Try following these ‘rules’ when blogging.

Think before you write!

Think carefully about the message of your piece, what do you want to say? What’s the purpose of your article? And what do you want your readers to do at the end of the page? Write down the answers to these questions before you begin, as it will give you a clear idea of what your blog is about.

Use signal words

Signal words help readers to scan through your blog and grasp the main ideas. Signal words are, therefore, critical to adding structure to your text.

It would be best if you use signal words like: ‘first of all’; ‘secondly’ and ‘finally.’ Words like ‘nevertheless,’ ‘surely’ and ‘indeed’ give a clear signal to your readers. Readers will instantly get that a conclusion will follow after words like ‘consequently, “so’’ or ‘’or this reason.’’

Use paragraphs and paragraphs fro structure.

Start your post by creating a clear structure; this can be achieved by using paragraphs and headings. Headings structure the whole page; they’re also important not just for readability, but for SEO as well. Headings also help Google to grasp the main topics of a long post and therefore, can help in your ranking. If you want your readers to find and guide their way through your articles, you should use subheadings to help you rank on search engines too.

There should be a logical reason for starting a new paragraph and each paragraph should have its own idea or subject. Ask yourself what the primary purpose of each paragraph is, which enables you to summarize that main idea in only one sentence.

Link to previous content

If you’ve already written content on the same topic as your current post, don’t forget to link these posts together. This will make your post stronger because you show some experience and knowledge on the subject. Your link structure is also crucial for your Google rank, plus your readers may be interested in reading the related posts too.

Add content regularly

Regularly adding new blog posts to your website tells Google that your website is alive. Google will crawl a website less often if there is no activity and this might negatively affect your rankings. Make sure your post has high-quality content: is informative, well-written articles that fit people’s search intent.

SEO tricks used to be enough to get your website to rank well in Google; however, nowadays, quality content is vital.

Good content leads to more links, shares, tweets and return visitors to your website.

There are always other things you can do to maximise the SEO friendliness of your post, but most importantly, just write very, very good posts!

Learn more about SEO online.