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How to Create A Great App

Do you have the desire to create an amazing app? Of course you do. And there’s never been a better time to do it.

Smartphones have already overtaken desktops and laptops as a preferred method of accessing the Internet in the UK.  By 2019, it’s estimated that UK smartphone users will spend two hours and 14 minutes per day surfing on their mobile, compared to one hour and 54 minutes on their computers, according to research from eMarketer.

Our Warrington web design agency has years of expertise in creating powerful and highly functional mobile apps. So we can help you, and guide you through the process of creating the app you want. But in the meantime, the following blog provides some essential background to the creation of your great app.

What’s The Big Idea?

When it comes to thinking up business ideas for apps, you may feel intimidated. You may have thoughts like, “I’m nothing like the creators of Twitter – how can I compete in that world?”

But take the pressure off yourself, and start by asking a few basic questions, such as…

  • Do I want to create an app as a standalone venture, or will it complement an existing business?
  • What is the specific niche I’m in?
  • Why will people choose my app over the competition?

It’s worth remembering that the most successful apps – such as WhatsApp, Spotify and Uber – provide users with essential connections. They service fundamental needs in life, such as talking to friends, listening to music or     ordering a cab.

Easy To Understand

Successful apps are also easy to understand. A user can intuitively find their way around the app within seconds of downloading it. They have simple concepts as their selling points. Any complexity is behind the scenes, and the user doesn’t have to concern themselves with that.

But some customers might be reluctant to download your app if they can’t grasp the concept of what it’s about. Or they may be reluctant to share sensitive data, such as phone or credit card numbers, if they can’t see key benefits to the app.

At Blue Whale Media, the Warrington web design agency, we can help you refine your app concepts and ensure that potential customers fully understand what you’re selling and why.

The Importance Of Research

In the early stages of app development, it’s essential that you carry out research. You need to fully understand your market and your competition. And it’s recommended that you speak to friends or colleagues about your ideas.  

But you also need knowledge of the leading platforms, including iOS, Android and Windows. That’s where our web design Warrington based agency can help you. We’re experts in HTML5, API integrations and all other aspects of developing mobile friendly social applications. And we offer fully integrated solutions across all platforms.

Then Make It Happen

Once you’ve covered all these areas, you’re ready to go. And Blue Whale Media, the Warrington web design agency, can create a prototype for you and then launch your app. We can advise you on every stage of the process. And we’ve already created many apps for booking, locational, shopping or information purposes.

Email us at: hello@bluewhalemedia.co.uk or call on: 01925 552 050

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