Significant steps to follow when migrating from Magento to Shopify eCommerce platform
All successful ventures have had to one way or another undergo various changes to improve in their delivery among other avenues that boost customer satisfaction. This is no different for ecommerce businesses, they have to constantly upgrade their systems to handle increased visitation traffic, update their inventory or switch platforms to effectively serve their clientele. Magento, for a long time, has been one of the go-to platforms for businesses to open their online stores. However, businesses are currently migrating to Shopify for its various benefits such as its user-friendliness, excellent themes to choose from, the fact that it is hosted for you just to mention but a few. All in all, eCommerce Web Design Warrington believes that once the decision to migrate has been made, there are crucial steps that the business needs to take to ensure a smooth transition that would not cripple the business. these steps include;
Ensure the business keeps running
Migrating from Magento to Shopify will take a while before completion. The business should, therefore, keep on running on the previous platform until completion of the Shopify store to avoid frustrating your customers which may have negative implications on the business. Thereafter, decide on the important data which you will move, even though it may be wise to transfer as much as you can. Web Design Warrington, insists, however, that specific customer information, order histories, relevant blog posts, marketing content and most of all the product information with their images should be moved to the new Shopify ecommerce platform. It is therefore advisable to take time and separate what’s important from what is not to ensure all the important information is accounted for.
Open a Shopify account
The Shopify eCommerce platform has free trials that you can give a try before fully committing to the service. Web Design Warrington confirmed that it is very important to familiarise yourself with the various features in the platform, possible challenges, page layouts, and their customer support team to make the actual migration process simple as possible.
Create a backup of the old Magento store
The migration process can fail. In such an event, however, it is necessary to have a backup of the old Magento store for the preservation of your store’s information. Web Design Warrington discourages store owners from outsourcing the backup process to third parties because it is highly unlikely they will do it perfectly than on your own. Nonetheless, you can use partners to perform other aspects of the migration process on your behalf.
Move important data
According to eCommerce Web Design Warrington, there are various applications such as Shopify’s Magento Importer which are designed for facilitating the transfer and tutorials online which may guide you through the process. However, if you are not competent enough with the tech world, it is advisable to hire an experienced professional in the field who specializes in such migrations for their services preferably from a verified and trusted agency such as Blue Whale Media.
Test and customise the new store
Once the migration is complete Web Design Warrington recommends that you should take tests to ensure that all aspects of the store are working as they should. If so, you can then go ahead to restyle the new website considering it may look exactly like the old one at first. Changes of themes, fonts, and other relevant features can be made to eventually come up with a unique store that works for you. Learn more here on customisation and optimization of the new e-commerce store for SEO.