Web Design Jargon for the Uninitiated

Working with a web design agency for creating a website can seem daunting, but we aim to make it easy and smooth for our clients. If you are new to the world of web design, most of the technical terms your Manchester web design agency may sound like Greek and Latin. Here’s a look at some of the common terms we use. Familiarise yourself with these terms before your initial consultation to make the most of it.

Header & Footer

The header is the top area and the footer is the bottom area of a website. They are fixed parts of your website no matter which page you are on. The header usually contains items like the logo, the navigation and contact information. Similarly, the footer contains navigational menu, contact information and links to social media channels.


This is the page that loads up when you type in your website address. If you type www.bluewhalemedia.co.uk, you will land on our homepage where you will find information about what we do and our services so you can orient yourself about our brand and our offerings.

Call to Action

Calls to action (CTAs) are buttons or links that take visitors to an important page or content. The destination could be a contact us page, a download page or to your online shop. Some examples of CTAs include “Contact Us for a Consultation”, “Shop Now”, or “Click here for more information”.


When we say we will deliver a PSD, it refers to a Photoshop Document that you can use to edit and reuse in future. For instance, if you want your logo in a particular colour for your merchandise, you or your printer can do it easily and quickly with PSD files.


Short for Content Management System, CMS refers to platforms such as WordPress, Magento and Joomla. It’s the admin side of your website that gives you complete control over your website. You can edit content, add new pages, blogs, and media at the click of a few buttons.

Parting Thoughts

Knowing these important website design terms will give you an edge when you are meeting your website design Manchester agency. At Blue Whale Media, we aim to make your experience smooth. Talk to us today to schedule an obligation free web design consultation with our web design experts.

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