Client:

Optical Revolution

Category:

Social Ads

Date:

16th August 2022

AIM

When implementing a new ad campaign for our clients it is vital to have that important conversation to establish our client’s goals and desired outcome. For this campaign, it was a priority to broaden the reach of the company’s social media presence, promoting their online booking system for their services. 

Research

For this client, it was important to delve into the consumer’s behaviour and demographic to ensure we were hitting the right target market audience to ensure the best ROI. When creating our Social Media Ad campaign we like to go into the finer details to make sure the campaigns are on the best course to achieve optimum results. 

Campaign

The success of the Social Media Ad for our client means that they were able to enhance the running of the business as they were receiving more enquiries to their booking system which then leads to customer conversion. We focused on winning the right type of customers to ensure the highest ROI. The outcome of the campaign does not only help to acquire new customers but to retain the existing client base. Therefore enhancing their overall digital and online presence. 

Outcome

The success of the Social Media Ad for our client means that they were able to enhance the running of the business as they were receiving more enquiries to their booking system which then leads to customer conversion. We focused on winning the right type of customers to ensure the highest ROI. The outcome of the campaign does not only help to acquire new customers but to retain the existing client base. Therefore enhancing their overall digital and online presence. 

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